Sisters Of Savings Say Black Friday Sales Aren’t So Special

Is Black Friday really all that it’s cracked up to be? Perhaps we are dazzled by the advent of Christmas, all the twinkling lights, and the Christmas music that could easily whip us into a shopping frenzy. Cheryl Jackson from says that Black Friday is misleading, and here is why.

It’s true, we are dazzled… by the flurry of ads inundating our mailboxes and newspapers, advertising what look like great deals on electronics and big-ticket gifts. However, if you were paying attention in May or June, you would have seen a similar great deal or 2. Most stores want you to think this is a special one time only discount, but they run similar sales all year.

The Sisters of Savings say pay attention to the details. That might be a great deal on the hottest toy of the year, but if the ad says, “While quantities last,” you may have wasted a week camping outside of the store to be one toy too late.

Another detail to look for is how the sale prices differ from the regular retail prices. A TV advertised for $260 sounds like a great deal, up until you realize that it’s only $30 under the regular price.

Online sales are no less misleading. You could score a 52″ TV for $499, but with shipping, you could be $700 out-of-pocket. Make sure the website says FREE SHIPPING before you even start perusing.

If you want the deals but don’t want to deal with the crowds, wait until Cyber Monday.  Online retailers are pulling out the stops, and many are offering free shipping. If you can’t wait, has already started running weeklong deals.

Don’t let yourself be fooled by the dazzling ads and prices, be smart and be realistic. You don’t want to get caught up in the hype only to save a few bucks in the end. Save a little bit all year long by following the, because that little bit will add up.


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